ATI’s RADEON 9800 PRO Mac Edition brings unprecedented power and visual quality to Mac users

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MACWORLD CREATIVEPRO, BOOTH #548, NEW YORK, NY/ Munich – Germany, July 16, 2003 – ATI Technologies Inc. (TSX: ATY, NASDAQ: ATYT) today introduced the RADEON(tm) 9800 PRO Mac Edition, offering an entirely new level of visual realism and performance for games and 3D animation to users of Apple’s Power Mac desktop systems. Also, heralding a new era of cinematic-quality 3D graphics for Mac OS X, the RADEON 9800 PRO visual processing unit (VPU) will be available as a build-to-order option on the Power Mac G5, while the RADEON(tm) 9600 PRO will be included in Apple’s highest-end Power Mac G5 desktop.


The RADEON 9800 PRO Mac Edition delivers all the performance and power of the RADEON(tm) 9800 PRO with the added feature of VERSAVISION(tm) display rotation, the new versatile dual display available in landscape or portrait configurations. With eight parallel rendering pipelines, industry leading 256-bit memory interface and 128MB of double data rate (DDR) memory, the RADEON 9800 PRO Mac Edition is capable of executing up to 8.4 billion instructions per second and delivering an astounding 21 GB/sec memory bandwidth. The graphics board’s display flexibility supports multiple displays through its VGA, DVI and s-video outputs.

„Graphics have always been central to Macs. Whether for gaming or 3D animation, the RADEON 9800 PRO Mac Edition is the perfect graphics solution,“ said Rick Bergman, Senior Vice President, Marketing and General Manager, Desktop, ATI Technologies Inc. „With full OpenGL support and full-floating point architecture, Mac users will now experience the stunning visual quality and the unbeatable performance of the world’s leading VPUs.“

Mac users will also be able to find ATI’s graphics power in the recently announced Power Mac G5. Apple has selected the award-winning RADEON 9800 PRO and RADEON 9600 PRO visual processors to drive the next generation graphics in their performance-driven Power Mac G5 desktop computers. The powerful RADEON 9600 PRO AGP 8X graphics card will be a standard component of the Power Mac G5 high performance configuration and the RADEON 9800 PRO will be an option for all new Power Mac G5s.

„The new Power Mac G5, the world’s fastest personal computer, was designed to make a giant leap in system performance. We chose the ATI RADEON 9600 PRO and RADEON 9800 PRO graphics cards to deliver a similar leap in 3D graphics performance,“ said Greg Joswiak, Apple’s vice president of Hardware Product Marketing. „Whether the customer is a scientist, graphics artist, filmmaker, game designer, or hardcore gamer, they will be blown away by the stunning 3D performance of these systems.“

The RADEON 9800 PRO graphics card was specifically designed to accommodate the special USB, power routing and dual flat panel display requirements of the new Power Mac G5 systems, including ADC and DVI connectors. The new Power Mac features an enhanced AGP PRO slot with full AGP 8X support, eliminating the need for an additional power supply for the graphics card.

Additional ATI products powering Apple notebooks and desktops include ATI’s RADEON(tm) 7500 for the eMac, the Mobility(tm) RADEON(tm) 9000 for the Titanium Powerbook 15″, the Mobility(tm) RADEON(tm) 7500 for the 12″ and 14″ iBook, as well as the RADEON(tm) 9000 PRO and the RADEON(tm) 9700 PRO for the Power Mac G4.