Toshiba Memory to Rebrand as “Kioxia” in October

Unique brand name combines Japanese word for “memory” and Greek word for “value”

Düsseldorf, Germany, 18 July 2019 – Toshiba Memory Europe GmbH announced today that it will officially change its name to Kioxia Europe GmbH on October 1, 2019. The name Kioxia (kee-ox-ee-uh) will...